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Hero, Honda, TVS, Bajaj, Royal Enfield & Ola Dominate the Market

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The Indian two-wheeler market continues to show resilience and strong momentum as October 2025 becomes one of the most crucial months of the year in terms of sales performance. With the festive season, new launches, and growing interest in both commuter and electric segments, India’s two-wheeler industry witnessed impressive numbers across brands. Traditional ICE manufacturers and new-age EV makers battled fiercely for the top spots, giving us a dynamic and competitive Top 10 ranking.

In this detailed analysis, we break down the performance of India’s leading two-wheeler brands in October 2025, including Hero MotoCorp, Honda, TVS, Bajaj, Royal Enfield, Ola Electric, and emerging players. We also examine key trends shaping the future of the industry and what the numbers indicate for the coming months.


1. Hero MotoCorp – Still the Undisputed Leader

Hero MotoCorp continued to hold its long-standing No. 1 position in October 2025. Strong demand for its commuter segment models, along with festive incentives and finance schemes, helped the brand strengthen its market share.

Key Growth Drivers

  • Consistent sales of Splendor, HF Deluxe, and Passion
  • Growing interest in Xtreme and Xpulse models among youth
  • Hero Vida EV expansion into more cities
  • Attractive festive discounts on top-selling models

Hero’s unmatched dealership network and affordability continue to give it a dominant edge.


2. Honda Motorcycle & Scooter India (HMSI) – Strong No. 2 with Activa Power

Honda retained its second position, driven heavily by the Activa series, SP125, Shine, and Dio. The company’s sales got a significant boost due to new variants launched for the festive season.

Performance Highlights

  • Activa remains India’s highest-selling scooter
  • Shine and SP125 dominate the 125cc segment
  • Honda EV roadmap attracts interest, especially with new EV prototypes shown earlier this year

Honda’s consistent reliability and brand trust keep it solidly in the top rankings.


3. TVS Motor Company – Growing Faster Than Ever

TVS continued to show strong growth in October 2025. With impressive sales across scooters, motorcycles, and electric offerings, the brand maintained a strong third position.

Major Contributors

  • TVS Jupiter and NTorq remain top scooter performers
  • Apache series continues dominating the performance commuter segment
  • iQube EV expands further with upgraded charging solutions
  • Raider and Ronin contribute to strong motorcycle numbers

TVS’s balanced portfolio across ICE and EV segments shows its adaptability and innovation.


4. Bajaj Auto – Stable Position with Pulsar Power

Bajaj Auto secured the fourth spot, maintaining stable sales driven by the evergreen Pulsar lineup and strong demand for its commuter motorcycles.

Key Factors

  • Pulsar N150, N250, and Pulsar Classic models continue to perform
  • Platina and CT100 remain popular in rural and semi-urban markets
  • Growing interest in Chetak EV scooters
  • Overseas exports continue to strengthen numbers

Bajaj remains a solid performer with a strong brand identity.


5. Royal Enfield – Mid-Segment Dominance Continues

Royal Enfield held its strong place in the Top 10 thanks to the success of its 350cc and 450cc lineup. The brand’s retro-modern appeal and accessible premium pricing continue to win buyers.

Best-Performing Models

  • Classic 350 and Bullet 350
  • Meteor 350 and Hunter 350
  • Himalayan 450 and Scram lineup
  • Interceptor and Continental GT for enthusiasts

Royal Enfield continues to dominate the mid-size motorcycle segment, facing minimal competition.


6. Ola Electric – Leading India’s EV Revolution

Ola maintained its top EV manufacturer status, breaking into the Top 10 overall two-wheeler brands once again in October 2025. With aggressive pricing, high-performance models, and a massive charging network, Ola has carved a strong niche.

High Demand Models

  • Ola S1 Pro Gen 3
  • S1 X series
  • Ola Roadster concept previews boost brand confidence

Ola’s wide EV adoption shows that electric mobility is no longer a niche but a mass-market phenomenon.


7. Ather Energy – A Rising EV Contender

Ather continued its strong performance in the premium electric scooter segment, landing comfortably within the Top 10. The Ather 450 Apex and 450S attracted both existing and new EV users.

Growth Highlights

  • Improved charging infrastructure via Ather Grid
  • Smart connected features and strong OTA support
  • Expansion into smaller cities boosts volumes

Ather’s branding and customer loyalty continue to fuel consistent growth.


8. Suzuki Motorcycle India – Consistent Performer

Suzuki stayed within the Top 10 with the success of its scooters and motorcycles. Models like Access 125, Burgman Street, and Gixxer series contributed significantly.

Core Strengths

  • Smooth and refined engines
  • Reliable 125cc scooter lineup
  • Gixxer remains a popular choice in the 150–250cc segment

Suzuki’s quiet yet steady performance keeps it relevant in the competitive market.


9. Yamaha Motor India – Focus on Premium & Performance

Yamaha secured its position within the Top 10 driven by strong sales of the R15, MT-15, and Aerox 155. The company is focusing more on sporty and premium models rather than commuter motorcycles.

Sales Boosters

  • Popularity among young riders
  • Premium scooter expansion
  • Strong brand identity through motorsports-inspired bikes

While Yamaha’s overall volume is lower than commuter-heavy brands, its premium segment dominance remains intact.


10. Revolt Motors / HERO Electric / Others – Fighting for the 10th Spot

The 10th position saw close competition between Revolt Motors, Hero Electric, and other emerging EV brands. Each brand performed moderately, but none matched volumes of the major players.

Highlights

  • Revolt’s RV400 continues steady sales
  • Hero Electric maintains strong rural EV presence
  • New entrants contribute small but growing volumes

This segment is expected to grow significantly as EV penetration increases across India.


Key Trends Shaping October 2025 Market

1. EVs Continue Gaining Ground

Brands like Ola, Ather, TVS, and even Hero saw strong EV traction. Electric scooters are moving into mainstream adoption.

2. Premium Segment Demand Rising

Royal Enfield, Yamaha, and TVS Apache models show upward momentum in mid and premium segments.

3. Scooter Market Expands Further

Scooters remain a top choice due to convenience and rising fuel prices.

4. Festival Season Boost

October sales benefited greatly from festive offers and attractive financing schemes.

5. Rural Demand Recovers

Commuter bikes saw a rise in rural India due to improved economic activity and agricultural earnings.


Conclusion: October 2025 Shows a Balanced Market with Strong EV Influence

The Top 10 two-wheeler brands in October 2025 reflect both stability and transformation in India’s two-wheeler industry. Hero MotoCorp continues its dominance, Honda and TVS maintain strong positions, while Bajaj and Royal Enfield show powerful category presence. EV makers like Ola and Ather are no longer outliers—they are shaping the future of mobility.

With festive momentum, new launches, and increasing EV adoption, the Indian two-wheeler market is set for even more exciting developments in the months to come.

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